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Nowadays, Internet has become an essential part of our everyday lives. Consequently, by marketing we usually mean digital marketing. Whether your company is a smaller or a bigger one, a start-up or not, not having your own website makes you completely market invisible. Because of that, investing into web design is one of the most important things you should do. In the following text you will find out the main reasons why your company should have a website of its own.

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#1 Information about your company are available at any time
A website enables your customers to find out something more about your company, as well as about the products and services you offer at any time, day and night included. Because of that, if you want to adjust to the modern lifestyle, creating your own website is a must.

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#2 Online presentation
A main thing a website should do is to be your business’s online presentation and to depict the products and services you offer the best way possible. Your website also makes the first impression about your company, and we all know how important the good first impression is. Using photos, videos or animations is a great way to make people remember important information regarding your company.

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#3 Websites are one of the best tools of digital marketing
There is no need to talk about an impact that a god ad can make to your business’s success. Well designed website represents your company’s 24-hour worldwide portfolio and also gives customers a chance to contact quite simply. In addition, your website can easily be updated whenever you need, everything in order to give your customers real-time information.

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#4 Building trust
In case you have just started your business, it is extremely important to make your company’s name recognizable as soon as possible and to create a positive public impression about your company. Website can be such a help on that way. People have accepted the Internet as an essential part of their lifestyle, so searching information about a certain company is a natural thing to do for most people. If one can find everything that he or she is interested about your company just by typing its name on Google, it will automatically create a higher level of trust towards your company.

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#5 Creating a wider audience
In order to attract new clients, just being online is not enough. Having an attractive and interesting website is also important. A creative website will get you potential clients’ attention and make you stand out from your competition. However, that is still not enough. Your website must also be optimized in order to get you to the very top of Google Search. A more detailed view of SEO can be found in our blog “What is SEO?“

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Nowadays, we can often hear both of the terms website and web application. Though it may seem there is no difference between the two, once you decide to have your own website, you would probably like to learn the difference. In the following text, we attempt to define the difference between the two, in order to help you decide which choice is the one that suits your company’s needs the most.

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A website consists of several (as many as you need) web pages, connected by one domain. In other words, it is a combination of different web pages joined in one domain name. The main characteristics of a website are its static and informative aspects. That basically means that websites serve a purpose of presenting your information in a visually appealing manner. They can ither be in a form of a blog, a portfolio, or many other informative forms, that may combine various visual aids such as pictures, slide shows, videos or animations.

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Some of the standard domains for websites include:

• - .gov (Government websites)
• - .edu (educational institutions’ websites)
• - .com (general commercial websites)
• - .info (informative websites)

On the other hand, web applications consist of a front-end part for users, but also include a back-end database segment. They are suited for clients whose requirements exceed a basic static website. Web application is an interactive software able to meet the clients’ needs by offering much more functionalities than a website. Depending on its purpose, web applications can support various functions, such as user registration and login, online payment, connection to other users and so much more. Due to its complexity, a web application costs more than a static website. Some examples of the popular web applications are Facebook, Youtube, Google, Twitter and many others.

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So, who are web applications for?
Those who require a web application include companies or individuals who want to maintain constant connection with their clients, with the main purpose of raising the level of interaction and the number of visits. Some examples include real estate, food delivery, clothing procurement and many others. In conclusion, if you are thinking about having your own website or web application, first thoroughly analyse your companies’ needs and goals in order to choose the option that would agree with you and that would match your set budget.

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Our team of qualified programmers is more than happy to help you make this decision, and create ither a stunning website of a highly functional web application that would meet your needs perfectly. Yours, Developico

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One of the first things that come to your mind when somebody says “modern world“ certainly are the Internet and being online. You want to travel somewhere? You need a new pair of shoes? You must go and pick something up from an unknown part of the city? Internet is the answer. For all the things we need, the first thing most of us would do is to ask Google on our computers or mobile phones.

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Having that in mind, it is absolutely clear why every company should have its own website. However, some people clearly disagree. According to a survey conducted by itrešenja.com portal, 46% of companies in Serbia have none of the available Internet channels, which means they are totally invisible online. In other words, they don’t have their own website. The number of 46% sets Serbia to a low end of European list that measures companies’ Internet presence.

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If you own a company, you should think about its website the same way you think about a physical room your clients visit. Would you like them to be satisfied, with all the information needed and with a quality service? Of course you would. The same goes for your website. Earlier, just a simple recommendation would be enough. Well, not anymore, at least it isn’t for most of businesses, especially for start-ups that are at the beginning of their journey and facing with a challenge of creating a brand of their own and attracting customers.

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Many companies put themselves on the market with a help of social media such as Instagram or Facebook. However, without a website that would support their social media accounts, many companies lose their visibility, and being visible is essential. A detailed view of the reasons in favor of creating your own website can be found in our blog section, in a blog titled “5 reasons why each company should have a website“.

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If you are interested in taking your business to a next level by creating you company’s website, please feel free to contact us. We are always ready to hear what is it that you want and you need. Together, we will create a website that you and your customers will be more than thrilled about.

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Early forms of trade date back to the very beginning of human race. The first form of trade was a simple exchange of goods, where the value of traded goods was determined only by the previous owners. Such a form was not overly practical due to limitations of the variety offered. Many factors could influence the trade, such as weather conditions, physical places etc.

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The first street markets originate from the need for a steady place for exchange of goods. It was a meeting point for all the people that have something to offer and all the people that needed something. Therefore, the place where demand and supply meet for the first time was formed. Over time, as the buying and selling processes had developed, merchants started buying large amounts of product and then selling at wanted prices. By further development, modern markets and stores were formed.

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In the modern age, shopping was taken to another level, as it became possible to shop even while sitting at home and using a laptop or a mobile phone to access online stores. Web shops quickly became commonly used form of shopping. Web shops offer a display of the whole selection of a store, which you can swiftly look over, select, and pay via credit card. The ordered products arrive directly on your address.

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Over the years, web shops have begun to take larger and larger percent of the market. It is evaluated that by the year 2025., online shopping will make up 20% percent of the global trade. There are many examples of businesses considerably expanding their sale through online channels such as Amazon.com or Alibaba.com or by creating their own web shop.

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One of our services is web shop development. Our experienced team of programmers can develop complex and highly visited web shops specially for you. If you would like to have this sales platform, contact us, and we will create a perfect solution for your business.

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Software is a computer program, or several programs in charge of telling the computer how to complete tasks. Overall, software consists of all the programs and data in one computer. The operating system is often considered as a basic software component.

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Software is written in one or more programing languages. In order for the computer to execute the command given by the software, the command must be passed to applications, which passes the instructions to hardware using system software. Information is received in a form of a machine code. Software is used to execute various operations, such as the change in the control flow or data transfer.

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The quality of the software is very important. Programmers strive to make the optimal software. In this delicate job, even the smallest mistakes can cause poor quality of the software.

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Software development is one of the most profitable industries. This industry has considerably changed the world and in fact, made the world as we know it today. Some of the most successful software companies are Microsoft, Apple, Adobe Systems and many others. These companies have a considerable impact on the software development orientation in the future. As software in its many forms is commonly used on daily basis, it is clear that the development of this industry will affect the global economy.

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If you need quality software solutions custom made for your requirements, feel free to contact us!

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Bill Gates, one of the most successful people today and founder of a tech giant Microsoft, reveals in his blog how he had learned programming and shares a list of sites which he recommends for learning programming and also the ones that he had used himself.

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Bill Gates has taught himself programming since he was 13 years old, ever since the moment his school had gotten their first screenless computer terminal. Although he had access to most advanced technologies at a young age, he was always a supporter of self initiative when it comes to acquiring knowledge and constant self improvement.

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When he was only 14 years old, Bill and his friend Paul Allen made a traffic counter based on an Intel 8008 processor. They made 20.000$ in their first year, which was an amazing amount of money for someone their age. At the end their business did not work out because they were underaged. Bill Gates enrolled at Harvard University in autumn of 1973. intending to graduating law. During his Harvard studies, Bill and his friend Paul had founded a partnership company Microsoft. Shortly after that, they dropped out of Harvard so they could focus on their company, while the rest of the story is quite well known. Bill Gates said in his blog, that he used every free moment he had to learn how to code.

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He stated that the introduction to computer science has changed his life path and that it greatly influenced his way of thinking. “Questions that programming has taught you to ask- How do I solve a problem? Can I find a pattern? What kind of information do I need?- are useful in every aspect of life . Computer science has shaped the way I look at the world”.

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There are many free and affordable sources of knowledge on the Internet today. Through these sources, we can acquire vast knowledge in various areas in a relatively short period of time, and that’s why many successful programmers advise people to learn on their own with the online sources. According to the recommendation of Bill Gates, the sites worth mentioning are: Khan Academy, where lessons in the field of programming are available, but also in mathematics, physics and chemistry. Also there’s Code.org which is specifically tailored for younger users. We are also going to list some online sources which are available for everybody: YouTube, Computer Programming, Udemy, Code Academy, Coursera, Free Code Camp and many others.

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Search Engine Optimization, or more commonly known as SEO, is an acronym we are sure to come across when talking about websites and web applications. But what does it actually represent, and why is it so necessary? We answer those questions in the following text.

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The main purpose of Search Engine Optimization is to increase website’s visibility in the organic (non-paid) traffic. Numerous factors can affect your search engine visibility and rankings (there are approximately 200 of them). The most important factors include the speed and quality of the website itself, keywords used – their density and relevance, internal and external links etc. Addressing these factors is vital if you wish to upscale your search engine rankings. By using relevant keywords at just the right density, the search engine can find and understand your website, and consequently, present it to your target audience.

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However, as SEO is not exact science, even if you were to fulfil all the technical requirements, there is no guarantee that your site will reach the number one place. Other factors that can contribute are in fact the creativity of the content, and demand for such content.

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Even though social media can be useful in acquiring new clients, the majority of traffic still comes through search engines such as Google, Bing, Yahoo etc. That is why SEO is of key importance.

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Are you in need of Search Engine Optimization?

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If you wish to achieve high rankings on search engines, Developico is here for you, as we will convey a comprehensive analysis, and consult with you in creating your own SEO strategy, that will make you visible on Google, and drive your target audience towards you.

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If you’ve had any contact with the IT industry, you must have heard of these two terms. What does Front-end do and what does Back-end do, and where do they overlap? Can they even be distinctly divided? What tools are used for each of them?

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Briefly, Front-end is a term that refers to everything the client’s sees, such as web design, while Back-end represents the server side of things. This might seem simple, but there are crossovers between those two.

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Front-end is everything the user sees, regardless if it’s a website or an application. Consequently, the Front-end developer is responsible for the whole visual appearance of an application or a website. Their job is to design and create the application appearance and link it with the corresponding code. The most common tools used include HTML, CSS and Java Script. These tools are used to create a static website for clients that don’t require additional options. Static websites as such are ideal for representing small companies, beauty salons, and others who wish only to neatly present information about themselves, their product or service.

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Although, if the client’s requirements exceed the static application, the development process must also include Back-end development.

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Back-end is the server side of things. It’s the part where the program that runs a web site or an application is created. Programmers that do the back-end part are supposed to take care of security, structure, data management and running dynamic sites or apps content. Dynamic sites include all web sites that work with databases, from blogs to web shops that contain databases of the goods, customers, orders, online shopping. In general, those are all the websites that can offer customers much more than information.

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Furthermore, everything from the social media, we use every day, such as Facebook, Instagram, search engines like Google, Yahoo, Bing, Duck Duck Go, all the way to complex web based video games cannot be created without the back-end part. Some of the programming languages used in back-end include PHP, Python, C#, Java, and some more.

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Other then back and front end, the is a Full Stack Developer. As the name suggests, this is a person that knows and does both front and backend part. Hoping our text has helped clarify these terms, and possibly motivated you to pursue one of them.

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Apple company has been planning an innovation that will change the way laptops look today. Their vision is to construct a laptop without a physical keyboard and with a reverse wireless charging. Apple’s ’Patently Apple’ blog, focused on Apple’s intellectual property, states that the next MacBook generations should be equipped with a glass surface.

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In theory, that would mean that DJs would use a mixer instead of a traditional keyboard, gamers would have a gamer interface for video games. Furthermore, for those who cannot imagine a laptop without a keyboard, putting a thin physical keyboard over the screen surface would be a viable possibility. In this way, typing on the keyboard would be transferred and recognized on a touchscreen surface.

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Other than a touchscreen surface, this new patent contains a section about reverse wireless charging usage. There would be a space for charging adequate devices such as Apple Watch or an iPhone. Though it all may seem quite futuristic right now, this type of a computer may soon be introduced on the market.

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Although, if the client’s requirements exceed the static application, the development process must also include Back-end development.

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On the other hand, every patent distinctly shows what’s a company working on and which way it chose to develop.

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In the case of the Apple company, we are already used to innovations that end up changing the whole industry, so a touchscreen keyboard doesn’t seem so impossible.

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Source: patentlyapple.com

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How often do you find yourself missing a software that would simplify your everyday activities, or a website that would be your own creative and modern online presence? Probably all the time.

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Considering that we live in time of modern technology, we find ourselves surrounded by constant innovation, multiple useful software and systems we use every day. This is exactly why each person tends to leave their own footprint on vast Internet market.

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Front-end is everything the user sees, regardless if it’s a website or an application. Consequently, the Front-end developer is responsible for the whole visual appearance of an application or a website. Their job is to design and create the application appearance and link it with the corresponding code. The most common tools used include HTML, CSS and Java Script. These tools are used to create a static website for clients that don’t require additional options. Static websites as such are ideal for representing small companies, beauty salons, and others who wish only to neatly present information about themselves, their product or service.

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What stands between an idea and it’s realization is the implementation itself. This makes the first and biggest step in order to achieve one’s goal. On such a difficult journey, Developico could be your perfect companion.br>

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We are exactly what you need in order to turn your idea into reality.

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Our young and creative team is there to translate your thoughts and ideas and make them into a product that meets all your expectations, whether it’s a sophisticated software that makes your work easier or a representative web site.

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If you wish to start achieving your goals, contact us , and we will help with whichever step along the way!